important events

• year2024

  • Tegeta Holding – In 2024, Tegeta expanded its partnership with its long-standing partner BRIDGESTONE, becoming its official representative across the Caucasus region. will now represent the global tire brand in Armenia and Azerbaijan.

  • Tegeta Holding – In 2024, Ekaterine Kavtaradze assumed the role of Chief Executive Officer of Tegeta Holding. She has 20 years of experience working in the private and public sectors. Under her leadership, a key focus for the holding will be international expansion, with plans to increase the number of representatives in the region, develop a comprehensive global growth strategy, and explore new markets.

  • Tegeta Holding – In 2024, Tegeta Holding played an active role in the capital market, with its presence continuing to grow. During the year, the company conducted seven additional issuances, bringing the total volume of placed securities to 395 million GEL.

  • Tegeta Motors – In 2024, Tegeta Motors became the official representative of the American brand Mobil in Uzbekistan. Mobil offers a diverse range of products, with nearly 1000 items that fully meet the needs of the Uzbek market, including passenger cars, commercial vehicles, specialized equipment, and major industrial sectors.

  • Tegeta Cars – Tegeta is the official representative of automotive giants Bentley and Lamborghini in Georgia. Following the signing of an agreement with luxury car manufacturer Bentley Motors, the brand’s showroom was officially opened at 129 Agmashenebeli Avenue. The Bentley Tbilisi complex features a 330 sq. m showroom and after-sales service facility with a total area of ​​730 sq m. As for the legendary Italian brand Lamborghini, Tegeta will offer the Georgian market a full range of models, including the Urus, Temerario, and Revuelto. Additionally, construction has begun on Lamborghini’s conceptual showroom, which is set to open in 2025.

  • Tegeta Cars – Tegeta's multi-brand showroom has officially opened. brings together companies under Tegeta Cars, including Geely Sakartvelo, Mazda Center Tegeta, and Auto Gallery. The showroom offers customers a full range of models and comprehensive automotive services for all three brands.

  • ZEEKR SAKARTVELO – Tegeta Cars has become the official representative of ZEEKR, the innovative and high-tech automotive brand of industry giant Geely Holding. ZEEKR is a fully electric premium brand dedicated to the concept of zero emissions for high-end vehicles.

  • Tegeta Center Batumi - A new bodywork-painting service has opened in Batumi, becoming the first in Western Georgia to operate according to Toyota's standards. The facility is equipped with state-of-the-art technology, enabling the repair of any damaged vehicle with precision and efficiency.

  • Europcar Georgia – The company has become the official representative of the international Spanish car rental brand Goldcar in Georgia. Goldcar is known for its competitive prices, diverse vehicle selection, and high-quality service. Goldcar offices are located on Kote Abkhazi Street, Tbilisi, and in the airports of Batumi, Tbilisi, and Kutaisi. At Kutaisi International Airport, the service is available in the arrival hall, where the Europcar office is located.

  • Tegeta Truck and Special Purpose Equipment unit -Tegeta Holding's Truck and Special Purpose Equipment Division hosted the first large-scale exhibition of special-purpose and truck equipment in Transcaucasia. The largest exhibition in the region took place at Tegeta's Tserovani car park, offering customers the opportunity to explore equipment from renowned brands manufactured in countries such as Germany, the United States, Italy, the United Kingdom, and more. Featured brands included: JCB, MAN, Renault, Fendt, Valtra, Goldoni, Zetor, Liebherr, XCMG, Temsa, HELI, Clark, Cummins, Bomag, and Zoomlion.

  • Tegeta Academy - In 2024, Tegeta Academy successfully launched a large-scale project in partnership with USAID, opening two new branches in Western Georgia, specifically in Poti and Batumi.

  • Tegeta Academy - Tegeta Academy, the exclusive representative of the Electude simulation-based online training program in Georgia, will now expand its reach to the Caucasus and Central Asia. The academy will establish representative offices in Armenia, Azerbaijan, Turkey, Uzbekistan, and Kazakhstan. This initiative is implemented with the support of USAID’s "Employers in Vocational Education" program. 

  • CSR – In 2024, Tegeta published its first sustainability report. An extensive document was prepared by international standards and is publicly available to all interested parties. Notably, Tegeta Holding is the first major Georgian company to adopt a corporate sustainability strategy aligned with European standards.

  • CSR Awards – Tegeta Holding was named a winner at Meliora 2024, securing the "Green Initiative" award for the second time. The company competed in the Georgian Responsible Business Competition with its "Tegeta Green Standard" project.

  Additionally, Tegeta Holding was recognized as the leading “pro bono" company of 2024, having conducted the most pro bono activities throughout the year. Among 29 companies, Tegeta was awarded the leader status at the Pro Bono Forum, where the achievements of the Georgian Pro Bono Network in 2024 were reviewed.

• year2023

  • "Tegeta" - An ultra-modern multifunctional automobile complex was opened at 6 University Street, with a total investment of 60 million GEL. The new space features "Tegeta Motors" and

  • "Volvo Car Sakartvelo" showrooms on the territory. "Volvo Car Sakartvelo" - a completely new, conceptual Volvo showroom and service center was opened, which is the first location created with the VRE concept in the Caucasus region and is similar to the existing brand showrooms in Sweden.

  • Geely Sakartvelo - the innovative and high-tech automobile brand Geely Auto was added to the composition of Tegeta cars.

  • Tegeta Construcion Equipment: Tegeta Construcion Equipment, a subsidiary of "Tegeta Holding" in the capital of Armenia, opened a large-scale JCB dealership in the Caucasus region.

  • Tegeta Academy: Tegeta Academy, a subsidiary of Tegeta Holding, became the official and exclusive representative of the innovative learning platform Electude in Georgia. "Tegeta Academy" was awarded 30,000 dollars within USAID's "Employers of Vocational Education" program, as a result of which the online learning platform Electude was introduced in the Academy.

  • Europcar Georgia - In 2023, the subsidiary car rental company of Tegeta Holding, Europcar, expanded its representation. The company started operating in the market of Uzbekistan with a new branch.

  • "Tegeta Agri" - in 2023, a new direction, "Tegeta Agri," was added to the Holding, ensuring the country's technologically developed agricultural equipment availability.

  • Tegeta Truck and Bus - in 2023, Tegeta's subsidiary company Tegeta Truck and Bus, won the tender announced by Tbilisi City Hall. They will supply the capital with 160 units of 18-meter MAN modern buses.

  • Seven issued bonds of "Tegeta" in the capital market - in 2023, "Tegeta Holding" issued 20,000,000 GEL green bonds, the first green issue in the Georgian capital market in national currency. In 2023, Tegeta carried out seven successful issues, among which the company closed the first 30 million USD equivalent multicurrency bond program in Georgia

• year2022

  • 2022 Tegeta Green Planet - the organization member of Tegeta Holding has been operating since 2022. The organization is one of the first in Georgia to obtain authorization from the Ministry of Environment and Agriculture and provides independent collection, transportation, and waste processing. Unusable waste is sent for processing to facilities with the relevant activity permit.

  • Petronas - "Tegeta Holding gained the trust of another world-leading brand - Petronas, a producer of industrial and lubricating materials, appeared on the Georgian market. Petronas is represented internationally in over 80 countries with a wide range of automotive and industrial lubricants. Its official dealer in the Georgian market is Tegeta Holding. In addition to Europe, the global brand produces its products in Asia and Turkey. Still, Tegeta's oils to Georgia are produced in Italy and intended for the European market.

  • GOMACO - in the direction of special equipment, the portfolio of "Tegeta" is growing even more, and the brand Gomaco, a manufacturer of special concrete-making equipment, has joined the Georgian market.

  • Berko - "Tegeta" offered the Italian brand Berko, a manufacturer of caterpillar undercarriage parts, to Georgian customers in the local market in 2022. Berko is one of the leading brands on an international scale, which manufactures and supplies machinery and parts for agriculture and farming to dozens of countries worldwide. "Tegeta Holding" is the official representative of Berko in Georgia.

  • CLARK - another advanced brand that Tegeta Holding exclusively represents in Georgia and Armenia. CLARK is an American industrial equipment manufacturer that manufactures diesel and gas-powered warehouse loaders and is one of the top ten manufacturers of this type of equipment. There are currently 350,000 units of CLARK crane trucks operating in different countries.

  • The historical issue of public bonds by "Tegeta" - "Tegeta Holding," with the support of "TBC Capital," issued an unprecedented amount of public bonds, amounting to 150 million GEL in the national currency, which was the most significant issue in the history of Georgia and the second largest in the local bond market.

  • Another subsidiary, Tegeta Off-Road Vehicles, is on the 2022 calendar and is the only official representative of the American off-road brand Polaris on the Georgian market. In the showroom, outstanding models of the American brand became available for Georgian customers in July 2022. The company offers adventure lovers the opportunity of a test drive and unforgettable experiences.

  • Since June 2022, Tegeta Rent a Car, which has been operating in the Georgian market since 2018, has become the exclusive partner of the world's leading brand, europcar, in Georgia. The company's business profile is car rental for tourists and local retail and corporate customers.

  • Tegeta is expanding its car business with a new subsidiary company. Auto Gallery is established, offering customers a diverse selection of new and used cars. A new standard is emerging in the Georgian market toward used car showrooms. The company represents technically maintained and tested premium class cars with Tegeta Motors warranty.

• year2021

  • Construction Machinery Georgia, a new holding company representing the German premium brand Liebherr in Georgia, has been founded.

  • Also, in the direction of trucks and heavy equipment, Tegeta Holding added several new brands in 2021, including the Renault truck line and the Turkish truck brand BMC.

• year2020

  • The opening of Toyota Center Batumi, the second authorized Toyota center among Tegeta subsidiary companies, is in Batumi. Like Tbilisi, Batumi Toyota Center combines a showroom with a service center. The company is the only official Toyota dealer in western Georgia.

  • In 2020, the company - Tegeta Industry was founded, which operates in the industrial field and is the largest importer of industrial products, such as stone crushing machines and their spare parts, concrete plants, etc.

• year2019

  • Tegeta signs an agreement with the Swedish auto giant Volvo and becomes the exclusive representative of premium Swedish cars.

  • In 2019, 90 MAN buses appeared in Tbilisi. The buses were supplied to Tbilisi by Tegeta Truck and Bus. Since 2017, a total of 233 MAN buses have been added to the city's municipal fleet. 

  • In addition to MAN, Tegeta Motors supplied 226 12-meter buses of the BMC brand to the Tbilisi Transport Company, meeting the EURO 6 standard.

• year2017

  • The multifunctional college Tegeta Academy became a member of Tegeta Holding. Our Academy is the first educational center that began training professional staff in the automotive field.

  • Along with short-term training, the Academy also offers an authorized training program to interested individuals. In this case, graduates of the project receive a diploma confirming knowledge, which Georgia recognizes.

• year2016

  The company has successfully implemented the Tax-Free project. The project was based on initiating a legislative change, which involves the return of VAT tax on tires installed on automobiles of non-residents.

• year2014

  Tegeta received the status of dealer and authorized service center of the Japanese brand after winning the competition announced by the head office of Toyota. Another subsidiary, Toyota Center Tegeta, joins the Holding. Tegeta invested up to 11 million dollars in constructing the showroom and service center

• year2012

  Tegeta becomes an official member of Groupauto International—the most significant international network of spare parts distribution, service and repair, uniting 70 countries.

• year2011

  • The Holding is expanding even further. Mazda Center Tbilisi, the only official representative of the Japanese brand Mazda in Georgia, becomes a member of the Holding. The company directly communicates with the head office, allowing its customers to receive original parts and warranty service.

  • New Tegeta Motors multi-brand service centers were opened in Poti and Batumi. Poti Service Center is one of the best service centers in terms of architecture and infrastructure, located in Georgia's central free industrial zone.

• year2010

  As part of Tegeta, the passenger car business started in 2010 in cooperation with the German brand – Porsche. Porsche Center Tbilisi today is the hub for electric cars throughout the region. The company offers customers a complete model line of premium brands, repair services, and original parts and accessories.

  Every year, Porsche mechanics undergo a unique training course in different European countries.

• year2008

  • Tegeta's new central office was opened in Aghmashenebeli Alley, where the administrative part of the company is located.

  • Together with the central office, Tegeta opened the region's biggest multifunctional service center for cars and trucks, on a total of 27000 sq.m.

  • In the same year, Tegeta became a partner of the German brand BOSCH in Transcaucasia and opened a Bosch-car service in Tbilisi.

  • Also, in 2008, Holding became the exclusive representative of MOBIL, Georgia's most prominent brand of lubricants.

• year2007

  Tegeta Construction Equipment is added to the Holding. The company is the official dealer of the largest British construction equipment brand, JCB, in Georgia and Armenia. The company offers its customers construction and road equipment with full warranty service, as well as service and spare parts for any construction equipment.

• year2006

  • Tegeta Truck and Bus appear as part of Tegeta, which exclusively represents the German brand of trucks and buses, MAN, in Georgia. Tegeta is the first and only company to gain the trust of the world-known one of the biggest automotive brands. Tegeta Truck and Bus service center was built under the standards of Man's central Munich Centre and is equipped with modern equipment.

    Tegeta Truck and Bus's activities include full service of trucks, construction equipment, buses, municipal and other types of commercial vehicles, as well as sales and post-sale warranty services.

  • Transcaucasian distribution company TDC Automotive, a part of Tegeta Holding, appears on the market. The company officially represents Shell lubricants exclusively in Georgia, Armenia, and Azerbaijan

• year2005

  Tegeta has became the official representative of MAN Truck and Bus.

• year2001

  The company takes positions on the market under the name of Tegeta Motors.

• year1998

  "Tegeta" became the official dealer of the Japanese tire brand "Bridgestone." Tegeta with the Japanese brand Bridgestone became a cooperation was a turning point for the company and the Georgian market. Tegeta was one of the first to contribute to replacing Russian products with the world's leading brands in Georgia.

• year1995

  The first steps to the big journey!

  Tegeta Motors was founded as LLC Autoexport.